  We at the Bank of Alexandria are deeply appreciative of our customers' continued confidence and unwavering support that motivated us to do even better during the transitional period we went through.
Customer satisfaction has always been a priority for the Bank. Significant resources and efforts have been devoted to restructure and modernize branches to provide the same level of service as Intesa Sanpaolo.
In this respect, the Bank has applied a customer visit management system that allows managing and controlling customer visits. Also, several innovative products have been introduced to better service customer needs. These include Yomaty Certificate which offers EGP50,000 daily in cash prize money.
The Bank of Alexandria is committed to community development and environmental protection as a genuine part of its corporate social responsibility (CSR). From this standpoint, our credit policy accords priority to providing soft and relatively long-term loans to the low-income categories.
A large-scale microfinance program was launched to offer EGP1,000 - 25,000 loans, which helped create unlimited job opportunities for the youth, tradesmen and handicraftsmen.
The Bank is a major SME financing institution in the local market from its own resources, and it has profited from the Italian experience in this field. It has contributed to establishing the first Egyptian-Italian environment-friendly industrial district "Robbikki Leather City", which will make use of the Italian technology to boost the production of leather and export the surplus. The project is expected to attract new Italian investments.
The Bank's role in the national economy has significantly expanded after privatization. The Bank has attracted considerable Italian investments under public-private partnerships in such fields as infrastructure. It also offers innovative services to Italian investors and their Egyptian partners via our recently established Italian Desk.
The Bank has teamed up with other banks and companies in the framework of the Euro Mediterranean Initiative to finance trade between local and northern Mediterranean markets and boost exports.
We have leapt to prominence by starting to take a significant market share in the retail market thanks to our competitive products including loans to civil servants and private sector, auto loans and mortgages.
A sizeable portion of the Bank's loan portfolio is extended to national and international companies operating particularly in the industrial sector. The Bank also participates in syndicated loans which helps improve profits and risk management.
Our new slogan "Thinking ahead with you" reflects our vision and mission. We look at the future with hope, and we are committed to improve the overall prospects and quality of life of people and meet their needs, thus contributing to the growth of the country.
 - Mr. Mahmoud Abd Allatif
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